Robin BauminBootcampTo people who talk publicly about their professionMay I ask you a favor?1 min read·Mar 28, 2024----
Robin BauminBootcampDesigner, a Bullshit-Job?No. But you have to tell me yourself.4 min read·Mar 17, 2024----
Robin BaumInstructions from Advertising: You Are OkayHow often do you get told that you are just right, just the way you are? Not as often as one would like. Following public discourse, it’s…5 min read·Jan 8, 2024----
Robin BaumInstructions from Advertising: How to Live?Advertising is a massive text in public space. However, hardly anyone will read it as a novel or non-fiction book, which is a pity…6 min read·Jan 1, 2024----
Robin BaumBuying A New Case for my SmartphoneA Consumer’s Stream of Consciousness4 min read·Aug 16, 2023----
Robin BaumImmersion as a sales strategy. Apple’s “Vision Pro”So far, the next big thing hasn’t worked out so well — virtual, mixed, and extended reality haven’t made it to the broad market despite…3 min read·Jun 7, 2023----
Robin BaumAnnie Ernaux’s History of Commodities in the 20th CenturyIt sounds rather moronic to want to write “the” history of consumption. If one takes the word at its word, consumption is such a…5 min read·May 30, 2023----
Robin BaumOn The Take Off of AdvertisingNever Mind The Product — You Are Okay4 min read·Feb 18, 2023----